計劃書英文

時間：2021-03-02 13:25:45 計劃書我要投稿

計劃書英文集合5篇

計劃書英文篇1

　　英語商業(yè)計劃書（Business Plan）

計劃書英文集合5篇

　　第一講：概述

　　第二講：現(xiàn)狀分析

　　第三講：目標(biāo)確定

　　第四講：組織結(jié)構(gòu)

　　第五講：產(chǎn)品分析

　　第六講：市場分析

　　第七講：市場策略

　　第八講：生產(chǎn)分析

　　第九講：財務(wù)分析

　　第十講：附件

　　第一講：概述(executive summary)

　　概述是整個商業(yè)計劃的第一部分，相當(dāng)于整個商業(yè)計劃的濃縮，使整個商業(yè)計劃的精華所在。一般將概述放在最后書寫，頁數(shù)應(yīng)控制在2頁以內(nèi)。

　　概述應(yīng)包括的基本內(nèi)容有：

　　企業(yè)的宗旨，例如：

　　In 20xx, ABC Corporation was created to...

　　Now, ABC Corporation is at a point where…

　　背景介紹，例如：

　　For many years people have…

　　The condition of the industry today is such that…

　　產(chǎn)品或服務(wù)及市場競爭情況，例如：

　　We have just completed the development of S30 – a novel

　　and proprietary construction tool

　　Compared to competitive products, our s30 can…

　　企業(yè)目標(biāo)，例如：

　　Our objective, at this time, is to propel the company into a

　　prominent market position. We feel that within 5 years ABC

　　Corporation will be in a suitable condition for further

　　expansion, an initial public offering or profitable acquisition.

　　To accomplish this goal we…

　　管理團(tuán)隊和管理組織，例如

　　Our management team consists of 5 men and women

　　Whose backgrounds consist of 10 years of marketing with…

　　市場策略，例如：

　　The fundamental thrust of our marketing strategy

　　consists of…

　　財務(wù)狀況和計劃，例如：

　　In 5 years we will have… and our investors will be

　　able to…

　　結(jié)論，例如：

　　ABC Corporation enjoys an established track-record of

　　excellent support for our customers. Their expressions of

　　satisfaction and encouragement are numerous, and we

　　intend to continue our advances in the…

　　第二講：現(xiàn)狀分析(present situation)

　　這部分盡可能簡明扼要而又全面地介紹公司的情況，以及公司所在行業(yè)的信息。

　　市場環(huán)境，例如：

　　The marketplace has been stagnant for 2 years. We are

　　poised now to…

　　產(chǎn)品或服務(wù)，例如：

　　The present stage of S30 is in the design stage.

　　產(chǎn)品生命周期，例如：

　　Our current product line is…

　　價格和利潤，例如：

　　Current prices are… and profits are…

　　客戶，例如：

　　Current customers are using our… for…

　　銷售渠道，例如：

　　We have service centers, retailers, manufacturer’s

　　representatives…

　　管理團(tuán)隊情況，例如：

　　Most of our management is in place, however, we require a

　　production manager to complete our team.

　　財務(wù)狀況，例如：

　　Current cash available is….

　　第三講：目標(biāo)確定(objectives)

　　企業(yè)目標(biāo)是企業(yè)使命和指導(dǎo)方針的具體化和數(shù)量化，它反應(yīng)企業(yè)在一定時期內(nèi)經(jīng)營活動的方向和所要達(dá)到的水平。企業(yè)目標(biāo)的實現(xiàn)時間較長，一般為三到五年或者更長時間。好的企業(yè)目標(biāo)具有總體性、與外部環(huán)境聯(lián)系密切、有很大的激勵作用、切實可行等特點。

　　企業(yè)的基本目標(biāo)，例如：

　　The primary objectives of our organization are to:

　　投資收益率(ROI)，例如：

　　Based on a XXX% market share for our XXX product by

　　20xx, we estimate our return on investment to be XXX%.

　　財務(wù)目標(biāo)，例如：

　　Last Year This Year Next Year

　　Sales

　　$ Volume

　　Unit Volume

　　% Increase/Decrease

　　Share of Market

　　Gross Profit

　　Manufacturing

　　Fully Burdened

　　Marketing Expenses

　　Advertising

　　Sales Promotion

　　Trade Allowances

　　Other

　　欲計將來增長、改進(jìn)的目標(biāo)，例如：

　　Other objectives we have set for ourselves include XXX.

　　We expect to replace (competitive/existing products or

　　services) by XXX% by 20xx.

　　We plan to add XXX (retailers, distributors, service centers)

　　per month/year and we will have a total of XXX (retailers,

　　distributors) by 20xx.

　　第四講：組織結(jié)構(gòu)(management)

　　投資者考察企業(yè)時，管理是最為重要的因素。沒有一支優(yōu)秀的管理團(tuán)隊和有效的組織模式，科技成果不可能和資本很好結(jié)合創(chuàng)造現(xiàn)實的生產(chǎn)力。一般需要介紹的管理人員有：總裁、常務(wù)副總裁、人事部總監(jiān)、營銷副總裁、財務(wù)副總裁、生產(chǎn)部總監(jiān)。對每一位關(guān)鍵人員用文章一個段落的篇幅進(jìn)行描述就可以。介紹組織結(jié)構(gòu)時要注意以下問題：

　　1．主要管理人員和專業(yè)人員的發(fā)展路徑是怎樣的？他們具有哪些技能？

　　2．公司未來的組織機構(gòu)是怎樣的'？

　　3．誰將成為部門領(lǐng)導(dǎo)者？

　　4．在哪些領(lǐng)域的管理應(yīng)該加強？

　　5．報酬機制如何？

　　團(tuán)隊結(jié)構(gòu)介紹，例如：

　　Of the XXX people who make up the development staff,

　　there are XXX founders who hold the following positions:

　　XXX, President

　　XXX, Vice President of Finance

　　XXX, Vice President of Marketing

　　XXX, Vice President of Sales

　　XXX, Vice President of Engineering

　　XXX, Vice President of Research

　　XXX, Vice President of Operations

　　XXX, Director of Marketing

　　XXX, Manager XXX Development

　　XXX, Corporate Attorney

　　管理人員描述，例如：

　　XXX, President

　　XXX Degree, University of XXX

　　XXX’s professional experience includes many different

　　areas in the XXX industry.

　　人力資源需求，例如：

　　(Company) development team recognizes that additional

　　staff is required to properly support marketing, sales,

　　research, and support functions.

　　第五講：產(chǎn)品分析(the product/service)

　　產(chǎn)品介紹應(yīng)包括以下內(nèi)容：

　　1．產(chǎn)品名稱

　　2．性能及特性

　　3．產(chǎn)品所處的生命周期

　　4．產(chǎn)品的市場競爭力

　　5．產(chǎn)品的研究和開發(fā)過程

　　6．發(fā)展新產(chǎn)品的計劃和成本分析

　　7．產(chǎn)品的市場前景預(yù)測

　　8．產(chǎn)品的品牌和專利

　　此外，還要從顧客和投資者角度出發(fā)回答下面的問題：

　　1．顧客希望企業(yè)的產(chǎn)品能解決什么問題，顧客能從企業(yè)的產(chǎn)品中獲得什么好處？

　　2．企業(yè)的產(chǎn)品與競爭對手的產(chǎn)品相比有哪些優(yōu)缺點，顧客為什么會選擇本企業(yè)的產(chǎn)品？

　　3．為什么用戶會大批量地購買企業(yè)的產(chǎn)品？

　　4．本公司能提供哪些購買便利？

　　5．企業(yè)為自己的產(chǎn)品采取了何種保護(hù)措施，企業(yè)擁有哪些專利、許可證，或與已申請專利的廠

　　家達(dá)成了哪些協(xié)議？

　　6．為什么企業(yè)的產(chǎn)品定價使企業(yè)產(chǎn)生足夠的利潤？

　　介紹產(chǎn)品，例如：

　　This capability for XXX is a unique feature enjoyed by

　　(Company) and our customers.

　　專利保護(hù)，例如：

　　Our product(s) is protected under the following:

　　產(chǎn)品價格優(yōu)勢，例如：

　　Regarding cost savings (product/service) will save our

　　customers money in terms of XXX.

　　產(chǎn)品測試，例如：

　　Completed tests have shown that XXX (results).

　　產(chǎn)品特性描述，例如：

　　XXX is another powerful feature. This includes XXX.

　　XXX saves a tremendous amount of time when XXX.

　　第六講：市場分析(market analysis)

　　這部分內(nèi)容包括行業(yè)分析、市場分析和競爭分析。行業(yè)分析包括企業(yè)所在行業(yè)概述、對行業(yè)發(fā)展方向的預(yù)測、對驅(qū)動因素的分析。市場分析的核心內(nèi)容是在市場細(xì)分的基礎(chǔ)上確定目標(biāo)市場。要讓投資者了解市場的規(guī)模有足夠大的贏利空間和發(fā)展空間；知道市場有良好的發(fā)展前景，即所確定的目標(biāo)市場在未來將會長生不衰。競爭分析中要對全部競爭產(chǎn)品及競爭廠家作出描述與分析。尤其要分析這些競爭對手所占有的市場份額、年銷量與銷售收入，以及他們的財務(wù)實力。此外還要對自己產(chǎn)品所具有的優(yōu)勢作分析，對未來市場變化趨勢作預(yù)測。

　　介紹目標(biāo)顧客購買的原因，例如：

　　It is easy to understand why the principal buying motives

　　are XXX because XXX.

計劃書英文篇2

　　精編資料

　　商業(yè)計劃書模板---英文版BUSINESS PLAN TEMPLATEBUSINESS PLAN[My Company]123 Main

　　StreetAnytown, USA 10000123-4567[Your Name][DATE]TABLE OF CONTENTS...

　　商業(yè)計劃書

　　商業(yè)計劃書模板---英文版

　　BUSINESS PLAN TEMPLATE

　　BUSINESS PLAN

　　[My Company]

　　123 Main Street

　　Anytown, USA 10000

　　123-4567

　　[Your Name]

　　[DATE]

　　TABLE OF CONTENTS

　　Executive Summary .......................................................................................................................................... 1

　　Management ..................................................................................................................................................... 2

　　[Company] History ............................................................................................................................................. 5

　　[Product/Service] Description ............................................................................................................................ 7

　　Objectives.......................................................................................................................................................... 9

　　Competitors ..................................................................................................................................................... 10

　　Competitive Advantages ................................................................................................................................. 11

　　Innovation ........................................................................................................................................................ 13

　　Pricing ............................................................................................................................................................. 14

　　Specific Markets .............................................................................................................................................. 15

　　Growth Strategy .............................................................................................................................................. 16

　　Market Size and Share .................................................................................................................................... 17

　　Targeting New Markets ................................................................................................................................... 18

　　Location ........................................................................................................................................................... 19

　　Manufacturing Plan ......................................................................................................................................... 20

　　Research & Development ............................................................................................................................... 21

　　Historical Financial Data ................................................................................................................................. 22

　　Proforma Financial Data ................................................................................................................................. 23

　　Proforma Balance Sheet ................................................................................................................................. 26

　　Cost Control .................................................................................................................................................... 27

　　Effects of Loan or Investment ......................................................................................................................... 28

　　Attachments .................................................................................................................................................... 29

　　Executive Summary [My Company] was formed as a [proprietorship, partnership, corporation] in [Month, Year] in [City, State], by [John Doe] in response to the following market conditions:

　　[Startup, growth] opportunities exist in [Product/Service].

　　The need for use of efficient distribution and financial methods in these overlooked markets.

　　[I/We] have several customers who are willing to place large [orders,contracts] within the next three months.

　　Several other prospective [customers/clients] have expressed serious interest in doing business within six months. [I/We] previously owned a company that was active in the widget markets. Over the past few years I spent much time studying ways to improve overall performance and increase profits. This plan is a result of that study. The basic components of this plan are:

　　1. Competitive pricing

　　2. Expand the markets

　　3. Increased advertising

　　4. Lower our unit costs,

　　5. Thereby achieving higher profits.

　　1. Sign contracts

　　2. Increased advertising 3. Increase office staff

　　To this end, [I/we] need investment from private individuals and/or companies. A total of $XXX is

　　being raised which will be used to finance working capital, plant and equipment. The company will be incorporated and common stock issued to investors. The company will be run as a [proprietorship, partnership, corporation].

　　Financial Goals Sales Net Income Earnings per

　　Year 1 $25,000 .01 Year 2 $250,000 .12 Year 3 $375,000 .14

　　Management

　　[Name] [Title][Experience]Sales growth from zero to $1,000,000 in five years.Led market in market share - 30%.

　　Formulated advertising budgets & campaigns.

　　Pioneered new distribution channels. Established national sales force.

　　Established national repair & service centers.

　　Brought new and innovative products to the market.

　　Designed point-of-purchase materials.

　　[Education}

　　University of Boston

　　Boston, MA

　　B.A. - Computer Sciences

　　President

　　John Q. Doe, Chief Executive Officer, and Director since February 1988 and President since January 1990. Mr. Doe was the founder and Chief Executive Officer of the original operating company known as Random Excess, Inc. He has had experience in the widget field with his own firm, John Doe Co., of Oshkosh (Wisconsin), from 1980 to 1987. This firm was sold to FatCat Widgets, Inc. in 1987. Mr.2

計劃書英文篇3

　　I am a student, graduated from BaoYang middle school, Nanning, GuangXi autonomous region, in 20xx. I am still studying in high school now, because I was not eolled by the ideal university last year. Recently, I have a dream to study abroad. Then I search online and find that it is more convenient and suitable for me to go to New Zealand for study.

　　First, New Zealand is a multicultural country, which has the most advanced education in the world. Second, the tuition is lower than other countries’, which I think is more reasonable for me. Finally, the climate of New Zealand is similar with the climate of the South of China. Considering above reasons, I told my parents my plan on going to New Zealand for study, and my parent agreed with me.

　　As a girl, I like preschool education since I was young. Nowadays, Chinese parents, who want their children to get better education, pay more attention to preschool education. If I study specialized curriculums on preschool education, I will go back China and work hard on preschool education after leaving college.

　　My plan is as follows: first, I plan to study English in language institute for about a half year in New Zealand. Then, I will study specialized curriculums on preschool education.

　　I believe I have the ability of study abroad, because I have finished all high school curriculums. Besides, my parents both have job and have rich income, so they will support me to finish my study. After finishing my study, I will return to my homeland and work on preschool education, so as to realize my life value.

　　我是江蘇省南京市XX中學(xué)20xx年高中畢業(yè)生，由于未被理想大學(xué)錄取，我一直在XX中學(xué)復(fù)讀。自20xx年起，我受同學(xué)的影響，產(chǎn)生了出國留學(xué)的念頭，于是我通過上網(wǎng)了解到去新西蘭留學(xué)有比較多的優(yōu)勢。

　　首先，新西蘭是一個多元文化的國家，具有世界先進(jìn)的教學(xué)水平；第二，留學(xué)費用比其他國家較低、較合理；第三，氣候也與我國南方差不多。因此，我向父母提出擬到新西蘭留學(xué)的愿望，得到了父母的支持。

　　因為我是女孩子，從小就喜歡幼兒教育。且現(xiàn)代中國的家長對小孩的教育要求比較高，我如果能到新西蘭學(xué)習(xí)幼兒教育專業(yè)課程，學(xué)成回國后一定能在幼兒教育事業(yè)上有作為。所以，我決心到新西蘭留學(xué)，打算先用半年的時間到語言學(xué)院專修英語，過好語言關(guān)，再進(jìn)行幼兒教育專業(yè)課程學(xué)習(xí)。

　　我相信我已經(jīng)過三年高中課程的學(xué)習(xí)，又經(jīng)過一年的復(fù)讀，在學(xué)習(xí)能力和知識水平上有了一定的基礎(chǔ)。同時我父母都有固定的工作和較豐厚的收入，在留學(xué)經(jīng)費上也會得到父母的全力支持。因此，我一定能較好地完成留學(xué)課程。學(xué)成回國后，我一定能實現(xiàn)我從事幼兒教育的愿望，并能在幼兒教育事業(yè)上實現(xiàn)我的人生價值。

計劃書英文篇4

　　In order to make the food and beverage business more successful, develop a detailed food and beverage business plan is very necessary. How to develop the catering business plan according to the actual situation? Here is a Japanese Hand-Pulled Noodle shop business plan, for reference.

　　The restaurant name: Hand-Pulled Noodle Master house

　　Location: Keelung city love three road near the McDonald's

　　Business philosophy: mainly to Japanese cuisine, to allow customers to enjoy the delicious Japanese Hand-Pulled Noodle, giving customers a comfortable dining environment, and there is little Keelung Hand-Pulled Noodle shop, if the customer would have been good soup home.

　　Subject and object: in the vicinity of the office workers and students.

　　Once customers: Keelung temple tourists.

　　Main competition: Keelung Temple of the mouth of the food stalls and near the restaurant.

　　Competition: near the fast food industry and 7-11.

　　Market analysis:

　　The 1 is near the temple snacks and fast food restaurants, we have to respond to M type society, so to civilian price to attract consumers to meet the various consumer groups.

　　2 in the vicinity of 50 meters there is a parking lot, very convenient, to solve the problem of consumer parking.

　　3 although Japanese cuisine in general are quite expensive, we will try to launch packages, complimentary drinks and dishes, the price would be around 150~200.

　　Expenditure and net profit:

　　Shop cost: NT $12 million (the same below)

　　One month store rent: 100 thousand

　　Table number: 18 tables (sitting over 72 people) a person spending to 200 yuan, 2 times a day, one day turnover: 28800 yuan, a total turnover of 864000 yuan

　　Employee salary:

　　Field salary: 19000 yuan (a month), the number of 5, 95000 yuan a month

　　The 24000 yuan (a month), the number of 3, 72000 yuan a month

　　The work hour: 100 yuan, the number of 2, 8 hours a day only on holiday, 8 days a month to 12800 yuan

　　Total amount: 179800 yuan

　　Water and electricity gas:

　　Electricity bill: 80000 yuan a month 40000 yuan

　　Gas: VAT 800 yuan once called 4 barrels, 3 times per month, 9600 yuan a month

　　Total amount: 49600 yuan

　　Food ingredients:

　　Face: 2500 yuan a day, 75000 yuan a month

　　Dish money: 20xx yuan a day, 60000 yuan a month

　　Meat: 5500 yuan (two days), a month 82500 yuan

　　Miscellaneous: 1000 yuan (one day), 30000 yuan a month

　　Seafood: 3500 (one day), 105000 yuan a month

　　Total amount: 352500 yuan

　　Drinks:

　　Lemon 80 kg 15 yuan, 1 kg per month, 1200 yuan a month

　　Black tea a bag of 120 yuan, 30 bags per month, 3600 yuan a month

　　Milk 1 bottles 125, 15 bottles per month, 1875 yuan a month

　　Total amount: 6675 yuan

　　Net profit: Day: 15656 yuan: Zhou: 109592 yuan: month: 438368 yuan: year: 5260416 yuan

　　According to the current estimate of about two and a half can be returned to

計劃書英文篇5

　　In applying for a student visa and in the process, often will be asked to write a study plan ( study plan ), many foreign friends often not clear study plan and personal statement ( personal statement ) difference and style of writing, the author has long been engaged in student writing, due to the combination of their own experience, introduce the learning program the writing of the book.

　　Generally the study plan can be submitted to fall into two categories, both to the embassy for visa, or apply for admission to the school is by the. To apply for school programs from the essence and the personal statement is the same type of instruments, about the school application category learning plan can refer to a personal statement of the article, this article mainly introduces the submission of the embassy visa with a study plan.

　　Europe and the United States, especially immigrants from countries, such as Australia, New Zealand, Canada and other countries for international student visa time are often asked to provide learning plan, learning through plan to convince the visa officer to know your background, choose to study professional motivational conditions, select the country for foreign students, and a clear future study schedule, occupation purpose and reason, audits of your other materials to decide whether to send you the visa studying abroad, so learning plan is a key document.

　　In general, the learning plan needs to include the following contents:

　　1si-mp-le descriptions of their learning experience, professional background and working experience;

　　2 descriptions of their further study motives and why to choose the country, the University and the professional;

　　3 detailed study schedule;

　　4 introduction of foreign funds required and sources;

　　5for future occupation goal elaboration, returned to reason.

　　Study plan on the style and structure of the article and the personal statement is very different, do not need too much personal and emotional description, but should be clear and si-mp-le structure, tight logic, the facts clearly related arguments were strong, credible, returning reason to be very full, and absolutely not and the applicant's other material contradiction. On the study plan in document writing, can and other sites to get help.

　　As a result of the embassy staff every day to deal with a large number of documents, so learning plan must not write too long, generally should not exceed 800 words, and a preferably only one paragraph, paragraph before adding titles, such as My Choice of University of Toronto in Canada, My career objective, in order to the embassy staff to you a content of the central idea of stick out a mile. Your pa-pe-r should be very legible, cannot let the embassy staff from your text" mining" you" potential" content.

　　Study plan is the emphasis of future occupation plan and returned to reason, through this part of the embassy to tell you to go to the country after the students, are able to your occupation development good help, and there is a credible argument for returned. Although the requirement study plan country often is a country of immigrants, but as a result of your visa application for study, so the study plan must eliminate any of your immigration tendency. Reasons for returning to be with your personal background and family circumstances give a reasonable explanation, has many years of experience as a businemanager to obtain New Zealand master's of BusineAdministration program admission, then clarifies his occupation goal is to return to China to become a Multi-National Corporation of high level managers, and he in China for many years of accumulated customer resources and social ring is a very valuable asset, this is very tough and reasonable a reason. Of particular note is, study plan concerning the reasons for returning to the place of facts, not arbitrarily invent, at work, in this pa-pe-r the authors encountered by customers due to。

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